One of the easiest ways that you can get more clients is by making it really, really, REALLY easy to book with you.

Some things that are holding your clients back from booking could be:

-Not having an online booking system

-Having too many different service types

-Confusion when it comes to how to book with you

-Unclear offerings

Did you know that many clients book overnight, in the early morning, or late into the evening? If you don’t have an online booking system, you are missing out on bookings, period.

According to webflow.com, Small businesses were able to gain an average revenue increase of 37% when using online booking systems. THAT IS HUGE!

You are also saving yourself time and effort of going back and forth by having an online booking system.

Here are some tips when it comes to this:

-Only allow clients to book 24 hours in advance (I don’t offer last minute or same day bookings because it throws my schedule too much)

-Choose a well-established, easy to use system. I recommend and personally use Vagaro.com

-Put this booking site on ALL of your pages. Facebook, instagram, website, yelp, google business, on your voicemail, auto responses…. you get it. everywhere.

I also love Vagaro because it sends out automatic text and email reminders to my clients 24 and 72 hours in advance. Many of my clients have told me how much they love and appreciate the reminders! You’re even able to keep a credit card on file and charge late/no show fees.

If you’re still booking the old school way, keep this in mind:

If a client wants to book in the evening, while she’s laying in bed relaxing, and she goes to two different websites, and one offers online booking, and the other requires a phone call or text during business hours, she will choose the more convenient option.

BOTTOM LINE: If you want to increase bookings, get an online booking system babe.

Until next time!

XO,

Erica

PS- SHOP ALL MY LASH PRODUCTS AT BUTTON BELOW! YOU AND YOUR CLIENTS WILL LOVE THEM! www.simplylash.us/shop

Uh oh. We’ve all been there. Everything seems to be going good, you got your clients, but then, they ghost you. They just… stop coming. So what happened? It’s so easy here to get mixed up in wondering what possibly “went wrong.” You might be thinking thoughts like: Did she stop getting lashes completely? Did […]

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What an amazing question! What eyelash extensions are best for small eyes is a very common questions for both clients and lash artists!

First you always want to start with premium, high quality lash products (hint: you’re in the right place :)).

When a client has smaller eyes, your goal should be to accentuate them and open them up.

First, some things to consider for clients with small eyes:

Mega volume- this can cause already small eyes to appear even smaller, and even almost disappear under the volume of the mega lashes.

How is the clients face shaped? If the client has an oval face, you may want to use a dolly eye or a cat eye to open the appearance of the eyes using lash extensions.

A style that I love for smaller eyes is both a Classic lash extension look and also the wet look. These styles help to create an open, beautiful eye, without weighing it down with a lot of volume. They allow for the eyelids to be seen, as well, so it can cause the eyes to appear a bit larger.

I personally would do a modified round shape or dolly eye to open up small eyes.

Another thing you can with clients is take a picture of them, straight on, or have them send you a picture in advance and use your phone or ipad to draw different shapes of lashes on their eyes. This is an excellent tool to use to see in advance what shapes would be best for your clients.

Any time you are deciding which eyelash extension style to use on a client, always consider their overall face shape and how the lash extensions will affect that once applied.

I hope this was helpful! Happy lashing!

You can always shop our high quality, premium lash extension products here!

www.simplylash.us

XO,

Erica

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